StandOut 2 0

StandOut 2 0
Author: Marcus Buckingham
Publsiher: Harvard Business Review Press
Total Pages: 240
Release: 2015-07-14
ISBN 10: 163369075X
ISBN 13: 9781633690752
Language: EN, FR, DE, ES & NL

StandOut 2 0 Book Review:

The Groundbreaking Strengths Assessment from the Leader of the Strengths Revolution In the years since the publication of First, Break All the Rules and Now, Discover Your Strengths, millions have come to the simple but powerful realization that to get the most out of people, you must build on their strengths. And yet, as Marcus Buckingham astutely points out, though the strengths-based approach is now conventional wisdom, the tools and systems inside organizations—performance appraisals, training programs, and succession planning systems—remain stubbornly remedial and exclusively focused on measuring skills, finding gaps, and attempting to plug them. It’s a crisis for individuals and organizations, with management ideas and everyday practice utterly out of sync. That’s about to change. StandOut 2.0 is a revolutionary book and tool that enables you to identify your strengths, and those of your team, and act on them. The original edition of StandOut provided top-notch insights from one of the world’s foremost authorities on strengths, as well as access to a powerful, cutting-edge online assessment tool. StandOut 2.0 also includes the assessment and a robust report on your most dominant strengths. The report is easily exported so you can use it to present the very best of yourself to your team and your company. StandOut 2.0 is your indispensable guide for building on your strengths to further your career—and help your team and organization win.

StandOut

StandOut
Author: Marcus Buckingham
Publsiher: Thomas Nelson Inc
Total Pages: 227
Release: 2011-09-13
ISBN 10: 140020237X
ISBN 13: 9781400202379
Language: EN, FR, DE, ES & NL

StandOut Book Review:

Offers advice that employees and managers can use to find their strengths and succeed at work.

Go Put Your Strengths to Work

Go Put Your Strengths to Work
Author: Marcus Buckingham
Publsiher: Simon and Schuster
Total Pages: 320
Release: 2008-09-04
ISBN 10: 1847375197
ISBN 13: 9781847375193
Language: EN, FR, DE, ES & NL

Go Put Your Strengths to Work Book Review:

Companies routinely claim that 'Our People Are Our Greatest Asset', but research data shows that in practice most people do not actually use their assets much at work. This books aims to change that. When employees learn how to truly apply their greatest strengths at work, they turbo-charge their career potential and everybody wins. Companies find that their employees are more productive, their teams are more effective, their organization is more innovative and, accordingly, their customers are more engaged. In FIRST, BREAK ALL THE RULES, Marcus Buckingham proved the link between engaged employees and more profitable bottom lines and highlighted great managers as the catalyst. In NOW, DISCOVER YOUR STRENGTHS he explained how to sort through your patterns of wishes, abilities, thoughts and feelings and, with the help of a web-based profile, identify your five most dominant talents. In GO, PUT YOUR STRENGTHS TO WORK he shows you how to take the crucial next step. How to seize control of your time at work and, in the face of a world that doesn't much care whether you are playing to your strengths, how to rewrite your job description under the nose of your boss.

Now Discover Your Strengths

Now  Discover Your Strengths
Author: Gallup,Marcus Buckingham,Donald O. Clifton
Publsiher: Simon and Schuster
Total Pages: 260
Release: 2001-01-29
ISBN 10: 0743201140
ISBN 13: 9780743201148
Language: EN, FR, DE, ES & NL

Now Discover Your Strengths Book Review:

Outlines a program developed by Gallup experts and based on a study of more than two million people to help readers discover their distinct talents and strengths and how they can be translated into personal and career successes. 100,000 first printing.

Stand Out Networking

Stand Out Networking
Author: Dorie Clark
Publsiher: Penguin
Total Pages: 64
Release: 2015-06-09
ISBN 10: 0698188403
ISBN 13: 9780698188402
Language: EN, FR, DE, ES & NL

Stand Out Networking Book Review:

Few professional activities are as nerve-wracking as networking. There’s the paralyzing prospect of entering a room full of strangers. The awkward introductions and stilted small talk. The concern that “networking” means you have to exploit others for personal gain – or might appear that way. It’s no wonder so many talented professionals eschew networking altogether. Unfortunately, that means they’re limiting their chances of making the kind of great personal and professional connections that can expand their worldview, enrich their lives, and – yes – even lead to new business opportunities. That’s why it’s time to reclaim networking. It doesn’t have to be the province of users and takers; instead, as Forbes and Harvard Business Review contributor Dorie Clark makes clear in this short and actionable guide, networking done right is nothing like the stereotype. It’s not about making shallow, insincere connections and filling your wallet with business cards. Instead, the real goal is to turn brief encounters into mutually-beneficial and lasting friendships—in both your personal and professional life. Drawing on wisdom from her own experience and from experts like psychologist Robert Cialdini, marketer Michael Katz, and authors Judy Robinett and Keith Ferrazzi, Clark provides valuable insight on how to be a good networker, including concrete tips on how to: - Turn initial small talk into meaningful exchanges - Unlock the power of social media as a networking tool - Transform casual online contacts into real-world connections - Make the most of conferences - Set a schedule for keeping in regular touch with your network - Repair and strengthen troubled relationships - Create your own events and become a connector Whether you’re an introvert or extrovert, and whether you currently relish or loathe making new connections, Clark will teach you the strategies you need to make networking fun, joyful, and enriching.

Stand Out

Stand Out
Author: Dorie Clark
Publsiher: Penguin
Total Pages: 224
Release: 2015-04-21
ISBN 10: 0698170482
ISBN 13: 9780698170483
Language: EN, FR, DE, ES & NL

Stand Out Book Review:

Standing out is no longer optional Too many people believe that if they keep their heads down and work hard, they’ll be recognized on the merits of their work. But that’s simply not true anymore. “Safe” jobs disappear daily, and the clamor of everyday life drowns out ordinary contributions. To make a name for yourself, to create true job security, and to make a difference in the world, you have to share your unique perspective and inspire others to take action. But in a noisy world where it seems everything’s been said—and shouted from the rooftops—how can your ideas stand out? Fortunately, you don’t have to be a genius or a worldwide superstar to make an impact. Drawing on interviews with more than fifty thought leaders in fields ranging from business to genomics to urban planning, Dorie Clark shows how these masters achieved success and how anyone—with hard work—can do the same. Whether it’s learning to ask the right questions, developing and building on an expert niche, or combining disparate fields to get a new perspective, Clark outlines ways to develop the ideas that set you apart. Of course, having a breakthrough insight is only half the battle. If you really want to share your ideas, you have to find a way to build an audience, communicate your message, and inspire others to embrace your vision. Starting small is fine; Clark provides a step-by-step guide to help you leverage your existing networks, attract new people to your cause, and, ultimately, build a community around your ideas. Featuring vivid examples based on interviews with influencers such as Seth Godin, David Allen, and Daniel Pink, Clark shows you how to break through and ensure that your ideas get noticed. Becoming a thought leader in your company or in your profession is the ultimate career insurance. But—even more important—it’s also a chance to change the world for the better. Whatever your cause, perspective, or point of view, the world can’t afford for the best ideas to remain buried inside you. Whether it’s how to improve the educational system or how to make your company more efficient, your ideas matter. The world needs your insights, and it’s time to be bold.

The Truth About You

The Truth About You
Author: Marcus Buckingham
Publsiher: Thomas Nelson Inc
Total Pages: 112
Release: 2008-09-30
ISBN 10: 1400202264
ISBN 13: 9781400202263
Language: EN, FR, DE, ES & NL

The Truth About You Book Review:

Presents advice for readers on how they can identify their greatest strengths and weaknesses and how this knowledge can be utilized to achieve greater personal and professional success.

The One Thing You Need to Know

The One Thing You Need to Know
Author: Marcus Buckingham
Publsiher: Simon and Schuster
Total Pages: 304
Release: 2008-09-04
ISBN 10: 1847396232
ISBN 13: 9781847396235
Language: EN, FR, DE, ES & NL

The One Thing You Need to Know Book Review:

Drawing on a wide body of research, including extensive in-depth interviews, THE ONE THING YOU NEED TO KNOW reveals the central insights that lie at the core of: Great Managing, Great Leadership and Great Careers. Buckingham uses a wealth of relevant examples to reveal that at the heart of each insight lies a controlling insight. Lose sight of this 'one thing' and all of your best efforts at managing, leading, or individual achievement will be diminished. For great managing, the controlling insight has less to do with fairness, or team building, or clear expectations (although all are important). Rather, the one thing great managers know is the need to discover and then capitalize on what is unique about each person. For leadership, the controlling insight is the opposite - discover and capitalize on what is universal to all your people, regardless of differences in personality, race, sex, or age. For sustained individual success, the controlling insight is the need to discover what you don't like doing, and know how and when to stop doing it. In every way a groundbreaking work, THE ONE THING YOU NEED TO KNOW offers crucial performance and career lessons for business people at every level.

What to Ask the Person in the Mirror

What to Ask the Person in the Mirror
Author: Robert S. Kaplan
Publsiher: Harvard Business Press
Total Pages: 264
Release: 2011
ISBN 10: 1422170012
ISBN 13: 9781422170014
Language: EN, FR, DE, ES & NL

What to Ask the Person in the Mirror Book Review:

Harvard Business School professor and business leader Robert Kaplan presents a process for asking the big questions that will enable you to diagnose problems, change course if necessary, and advance your career.

Find Your Strongest Life

Find Your Strongest Life
Author: Marcus Buckingham
Publsiher: Harper Collins
Total Pages: 329
Release: 2009-09-29
ISBN 10: 1418578495
ISBN 13: 9781418578497
Language: EN, FR, DE, ES & NL

Find Your Strongest Life Book Review:

Nine Lies About Work

Nine Lies About Work
Author: Marcus Buckingham,Ashley Goodall
Publsiher: Harvard Business Press
Total Pages: 304
Release: 2019-04-02
ISBN 10: 1633696316
ISBN 13: 9781633696310
Language: EN, FR, DE, ES & NL

Nine Lies About Work Book Review:

Forget what you know about the world of work You crave feedback. Your organization's culture is the key to its success. Strategic planning is essential. Your competencies should be measured and your weaknesses shored up. Leadership is a thing. These may sound like basic truths of our work lives today. But actually, they're lies. As strengths guru and bestselling author Marcus Buckingham and Cisco Leadership and Team Intelligence head Ashley Goodall show in this provocative, inspiring book, there are some big lies--distortions, faulty assumptions, wrong thinking--that we encounter every time we show up for work. Nine lies, to be exact. They cause dysfunction and frustration, ultimately resulting in workplaces that are a pale shadow of what they could be. But there are those who can get past the lies and discover what's real. These freethinking leaders recognize the power and beauty of our individual uniqueness. They know that emergent patterns are more valuable than received wisdom and that evidence is more powerful than dogma. With engaging stories and incisive analysis, the authors reveal the essential truths that such freethinking leaders will recognize immediately: that it is the strength and cohesiveness of your team, not your company's culture, that matter most; that we should focus less on top-down planning and more on giving our people reliable, real-time intelligence; that rather than trying to align people's goals we should strive to align people's sense of purpose and meaning; that people don't want constant feedback, they want helpful attention. This is the real world of work, as it is and as it should be. Nine Lies About Work reveals the few core truths that will help you show just how good you are to those who truly rely on you.

StoryBrandingTM 2 0 Second Edition

StoryBrandingTM 2 0  Second Edition
Author: Jim Signorelli
Publsiher: Greenleaf Book Group
Total Pages: 296
Release: 2014-02-25
ISBN 10: 1626340323
ISBN 13: 9781626340329
Language: EN, FR, DE, ES & NL

StoryBrandingTM 2 0 Second Edition Book Review:

The ultimate how-to book about brand storytelling Brand storytelling is all the rage in marketing. But few books explain how to go about cultivating and promoting that story. This is the book that does. StoryBranding 2.0 is an updated edition of the award-winning, best-selling book that has sparked enthusiasm among marketing luminaries, CEOs, entrepreneurs, and personal branding advocates. Developing your brand’s story must start with an understanding of what a story really is and how it is structured. Then, using this essential structure as scaffolding, you can begin to answer specific questions that will help you develop your brand’s most authentic story—the story that will do the most to capture the hearts and minds of prospects. As your brand sets out to overcome obstacles in order to achieve its goals, you will: • be guided every step of the way towards defining who your brand is and why it exists. • learn how to use a unique immersion technique that will help you achieve greater empathy with your most likely prospects. • know how to overcome controllable obstacles standing in the way of your brand’s success. • learn how to tell your brand’s story so that it truly resonates with prospects. • find ways to galvanize support for your brand’s story throughout your organization. • see how the StoryBranding process can be applied to you personally and in everyday selling situations. Written by a thirty-five-year veteran of marketing and advertising who has worked on major national brands, this is the ultimate how-to brand-planning book for professionals and beginners alike. Besides being instructive and full of real-life examples, it is highly entertaining, as the author recounts experiences he’s had during his long career as an advertising executive.

Stand Out

Stand Out
Author: Denise Anderson
Publsiher: Peachpit Press
Total Pages: 304
Release: 2015-12-28
ISBN 10: 0134134133
ISBN 13: 9780134134130
Language: EN, FR, DE, ES & NL

Stand Out Book Review:

The design marketplace has never been more competitive, or demanded more from emerging talent. To succeed, you must navigate the transition from learner to professional with purpose and precision. In Stand Out: Building Your Design Portfolio, Denise Anderson offers a hands-on, three-step, full-color action plan for establishing your unique brand, crafting a killer portfolio, tailoring and delivering your message, getting your perfect design job, and excelling once you're hired. In this superbly organized and beautifully designed book, Anderson distills 20+ years of experience as a graphic designer, entrepreneur, instructor, and mentor, offering you powerful insights and easy-to-use tools for successfully launching your career. Whether you're in graphic design, advertising design, interactive or web design, fashion, or any other design field, Anderson will help you identify what makes you unique, and use it powerfully differentiate yourself from everyone else. Stand Out's step-by-step approach, hands-on work exercises, and short, easy-to-absorb chapters guide you through: Clarifying your brand purpose and unique attributes Designing your brand identity, encompassing all brand touchpoints Creating an online presence that showcases you at your best Self-promoting your brand, from social media to print "leave-behinds" Optimizing your portfolio for the industry and company where you want to work Discovering what's hot in portfolio design and strategy - and what's not Understanding what employers want from you Producing your digital and/or print portfolio Choosing your mentor(s) and creating your personal advisory board Developing a personal job plan you can start executing right now Protecting your work against theft Identifying your dream job Writing and designing outstanding resumes and job-specific cover letters Interviewing and presenting your work effectively Accepting a position and negotiating salary Succeeding in your first job, and preparing for the next Stand Out brings together all the easy-to-use forms, checklists, and tools you'll need… multiple examples of great student and young professional portfolio work to show you how it's done… dozens of great tips and tricks… "in the trenches" insights from recent graduates… all you need to get where you want to go!

StoryBranding

StoryBranding
Author: Jim Signorelli
Publsiher: Greenleaf Book Group
Total Pages: 329
Release: 2012-01-01
ISBN 10: 1608322696
ISBN 13: 9781608322695
Language: EN, FR, DE, ES & NL

StoryBranding Book Review:

Until this book was written, the phrase "brands are stories" was merely a marketing cliché. Having delved into how stories influence our behavior, however, the author asserts that the association between stories and brands deserves far more than that stock phrase.Among the many books about branding directed toward marketing and advertising practitioners and students, none is like StoryBranding. Modeled after the way stories work, this book provides a unique planning process for creating authentic brand identities. It also reveals a number of concealed traps that other branding approaches often overlook.Drawing on the persuasive power of stories, the author argues that a great deal of wasted effort is put into creating advertising messages that do too much "telling" and too little "showing." To help brands resonate with their audiences, the author takes you step-by-step through StoryBranding's six C's-a process that shows how to approach the development of all brand communications the way story writers approach their characters, plots, and themes. He includes sample "Story Briefs" and "I AM" statements that help brands achieve a greater degree of authenticity than traditional creative or brand briefs have.

Sprint

Sprint
Author: Jake Knapp,John Zeratsky,Braden Kowitz
Publsiher: Simon and Schuster
Total Pages: 288
Release: 2016-03-08
ISBN 10: 150112174X
ISBN 13: 9781501121746
Language: EN, FR, DE, ES & NL

Sprint Book Review:

From three design partners at Google Ventures, a unique five-day process--called the sprint--for solving tough problems using design, prototyping, and testing ideas with customers.

Stand Out

Stand Out
Author: Alison Hill
Publsiher: John Wiley & Sons
Total Pages: 256
Release: 2016-12-19
ISBN 10: 0730330826
ISBN 13: 9780730330820
Language: EN, FR, DE, ES & NL

Stand Out Book Review:

Tools, tips and strategies to stop the cycle of 'busy' and start getting ahead Stand Out shows you how to stop working so much, and start achieving instead. Everyone is busy, but working harder to do more isn't getting us anywhere. We're overwhelmed, distracted and detached, and our greatest fear is that this will never change. This book is your guide to taking back your life. Through simple models, robust diagnostics and practical suggestions you'll identify where you are now and how to implement real change. Explore how to move on from Check Out (the sense that you are just going through the motions), combat Burn Out (the feeling that you're on a treadmill that is dialled too fast for your legs, brain and talents to keep pace with) and move through Freak Out (that overriding anxiety generated by knowing where you want to go but not getting any traction). Real-life stories, anecdotes and ‘life hacks' provide ideas you can implement immediately, while in-depth discussion of psychological theory explains the science behind the actions. The goal is not to find your One True Passion, but to identify what's most important right now. When you're clear on purpose and actually making progress, you hit the sweet spot of activity that allows your talents to shine. The concept of 'being at work' has changed. We're expected to be plugged in 24/7, and continually expected to do more and more with the same 24 hours in every day. Organisations suffer, families suffer and workers suffer – so why do we perpetuate this cycle? This book shows you how to hop off the hamster wheel and thrive through relentless change by doing less – but by doing it smarter. Treat self-care as an imperative for success Connect to what's important here and now Stop day-dreaming and put action to purpose Take control of your day, your path and your life It's not about productivity training or the latest organisational system – it's about having the tools, mindset and skills in place to make your activities work for you. Stand Out helps you find the courage and optimism to live the life you crave, let go of the ‘shoulds' and shows you how to prioritise what really matters.

5 Years of Must Reads from HBR 2021 Edition 5 Books

5 Years of Must Reads from HBR  2021 Edition  5 Books
Author: Harvard Business Review,Michael E. Porter,Joan C. Williams,Adam Grant,Marcus Buckingham
Publsiher: Harvard Business Press
Total Pages: 1136
Release: 2020-10-20
ISBN 10: 1647820219
ISBN 13: 9781647820213
Language: EN, FR, DE, ES & NL

5 Years of Must Reads from HBR 2021 Edition 5 Books Book Review:

Five years' worth of management wisdom, all in one place. Get the latest, most significant thinking from the pages of Harvard Business Review in 5 Years of Must Reads: 2021 Edition. Every year, HBR editors examine the ideas, insights, and best practices from the past twelve months to select the definitive articles that have provoked the most conversation, the most inspiration, and the most change. From how you can lead with authenticity by moving past your comfort zone, to understanding how blockchain will affect your industry, to creating a workplace where gender equity can thrive, the articles in this five-book collection will help you manage your daily challenges and meet the changing competitive landscape head-on. Books in the HBR 10 Must Reads series offer essential reading selected from the pages of Harvard Business Review on topics critical to the success of every manager. Each book is packed with advice and inspiration from leading experts such as Clayton Christensen, Michael Porter, W. Chan Kim, Renee Mauborgne, Herminia Ibarra, Marcus Buckingham, Joan C. Williams, Roger Martin, Adam Grant, and Katrina Lake. Company examples range from Pepsico, DHL, and Deloitte to Alibaba, Adobe, and Stitch Fix. 5 Years of Must Reads: 2021 Edition brings the most current and important business conversations to your fingertips.

Robot Ethics 2 0

Robot Ethics 2  0
Author: Keith Abney
Publsiher: Oxford University Press
Total Pages: 440
Release: 2017
ISBN 10: 0190652950
ISBN 13: 9780190652951
Language: EN, FR, DE, ES & NL

Robot Ethics 2 0 Book Review:

The robot population is rising on Earth and other planets. (Mars is inhabited entirely by robots.) As robots slip into more domains of human life--from the operating room to the bedroom--they take on our morally important tasks and decisions, as well as create new risks from psychological to physical. This makes it all the more urgent to study their ethical, legal, and policy impacts. To help the robotics industry and broader society, we need to not only press ahead on a wide range of issues, but also identify new ones emerging as quickly as the field is evolving. For instance, where military robots had received much attention in the past (and are still controversial today), this volume looks toward autonomous cars here as an important case study that cuts across diverse issues, from liability to psychology to trust and more. And because robotics feeds into and is fed by AI, the Internet of Things, and other cognate fields, robot ethics must also reach into those domains, too. Expanding these discussions also means listening to new voices; robot ethics is no longer the concern of a handful of scholars. Experts from different academic disciplines and geographical areas are now playing vital roles in shaping ethical, legal, and policy discussions worldwide. So, for a more complete study, the editors of this volume look beyond the usual suspects for the latest thinking. Many of the views as represented in this cutting-edge volume are provocative--but also what we need to push forward in unfamiliar territory.

Extreme You

Extreme You
Author: Sarah Robb O'Hagan
Publsiher: HarperCollins
Total Pages: 320
Release: 2017-04-04
ISBN 10: 0062456180
ISBN 13: 9780062456182
Language: EN, FR, DE, ES & NL

Extreme You Book Review:

As a child, Sarah Robb O’Hagan dreamed she could be a champion. Her early efforts failed to reveal a natural superstar, but she refused to settle for average. Through dramatic successes and epic fails, she studied how extraordinary people in sports, entertainment and business set and achieve extremely personal goals. Sarah became an executive at Virgin Atlantic and Nike, and despite being fired twice in her twenties, she went on to become the global president of Gatorade and of Equinox—as well as a wife, mother, and endurance athlete. In every challenging situation, personal or professional, individuals face the pressure to play it safe and conform to the accepted norms. But doing so comes with heavy costs: passions stifled, talents ignored, and opportunities squelched. The bolder choice is to embrace what Sarah calls Extreme You: to confidently bring all that is distinctive and relevant about yourself to everything you do. Inspiring, surprising, and practical, Extreme You is her training program for becoming the best version of yourself.

Stand out Marketing

Stand out Marketing
Author: Simon Kelly,Paul Johnston,Stacey Danheiser
Publsiher: Kogan Page Publishers
Total Pages: 329
Release: 2020-12-03
ISBN 10: 1789664837
ISBN 13: 9781789664836
Language: EN, FR, DE, ES & NL

Stand out Marketing Book Review:

When it comes to buying a mobile phone, choosing a university, selecting a software system, or making any other purchase in a crowded marketplace, many consumers feel they are faced with a 'sea of sameness'. The websites and social media streams of the various companies all seem to blur into one, with the same phrases and promises repeated over and over again. Stand-out Marketing presents original research which compares the content produced by over 30 organizations in leading sectors to quantify this effect, proving not only that the 'sea of sameness' exists, but documenting its precise size and nature. On the back of this unique and fascinating research, Stand-out Marketing traces the problem back to its roots and offers a proven, seven-step framework to help companies rise above it and differentiate themselves from the competition. By re-focusing on the customer and their needs, and re-shaping the capabilities, attitudes and behaviours of the organization accordingly, the framework will help companies stand out and deliver genuine value. Over time, this value will convert to growth and profits for any business.