Platform Revolution How Networked Markets Are Transforming the Economyand How to Make Them Work for You

Platform Revolution  How Networked Markets Are Transforming the Economyand How to Make Them Work for You
Author: Geoffrey G. Parker,Marshall W. Van Alstyne,Sangeet Paul Choudary
Publsiher: W. W. Norton & Company
Total Pages: 256
Release: 2016-03-28
ISBN 10: 0393249123
ISBN 13: 9780393249125
Language: EN, FR, DE, ES & NL

Platform Revolution How Networked Markets Are Transforming the Economyand How to Make Them Work for You Book Review:

A practical guide to the new economy that is transforming the way we live, work, and play. Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What’s the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first “owner’s manual” for creating a successful platform business. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today’s up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.

Platform Revolution How Networked Markets Are Transforming the Economy and How to Make Them Work for You

Platform Revolution  How Networked Markets Are Transforming the Economy and How to Make Them Work for You
Author: Anonim
Publsiher: Unknown
Total Pages: 329
Release: 2018
ISBN 10: 9788829503704
ISBN 13: 8829503703
Language: EN, FR, DE, ES & NL

Platform Revolution How Networked Markets Are Transforming the Economy and How to Make Them Work for You Book Review:

A practical guide to the new economy that is transforming the way we live, work, and play. Uber. Airbnb. Amazon. Apple. PayPal. All of these companies disrupted their markets when they launched. Today they are industry leaders. What's the secret to their success? These cutting-edge businesses are built on platforms: two-sided markets that are revolutionizing the way we do business. Written by three of the most sought-after experts on platform businesses, Platform Revolution is the first authoritative, fact-based book on platform models. Whether platforms are connecting sellers and buyers, hosts and visitors, or drivers with people who need a ride, Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary reveal the what, how, and why of this revolution and provide the first "owner's manual" for creating a successful platform business. Platform Revolution teaches newcomers how to start and run a successful platform business, explaining ways to identify prime markets and monetize networks. Addressing current business leaders, the authors reveal strategies behind some of today's up-and-coming platforms, such as Tinder and SkillShare, and explain how traditional companies can adapt in a changing marketplace. The authors also cover essential issues concerning security, regulation, and consumer trust, while examining markets that may be ripe for a platform revolution, including healthcare, education, and energy. As digital networks increase in ubiquity, businesses that do a better job of harnessing the power of the platform will win. An indispensable guide, Platform Revolution charts out the brilliant future of platforms and reveals how they will irrevocably alter the lives and careers of millions.

Platform Revolution

Platform Revolution
Author: Geoffrey G. Parker,Marshall W. Van Alstyne,Sangeet Paul Choudary
Publsiher: W. W. Norton
Total Pages: 336
Release: 2017-08-29
ISBN 10: 9780393354355
ISBN 13: 0393354350
Language: EN, FR, DE, ES & NL

Platform Revolution Book Review:

A practical guide to the new economy that is transforming the way we live, work, and play.

Summary of Platform Revolution

Summary of Platform Revolution
Author: Instaread
Publsiher: Instaread
Total Pages: 43
Release: 2016-07-29
ISBN 10: 1683784235
ISBN 13: 9781683784234
Language: EN, FR, DE, ES & NL

Summary of Platform Revolution Book Review:

Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis Preview: Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a comprehensive look at the emergence of platforms as market dominators, their competition against pipeline businesses, and best practices in founding and managing platforms. Platforms connect two types of users in order to exchange something of value. This is different than the traditional pipeline model of business where something of value is created by transferring it from producer to producer with the consumer receiving it at the last step. Platforms are dominating production processes particularly because they reduce the costs of value creation, consumption, and quality control. Platforms serve consumer-facing markets as well as business-to-business markets and can power rapid growth through economies of scale. Each side of the network depends on the other side to be in place in order to function, so a central challenge of any platform is to recruit users on both sides… PLEASE NOTE: This is key takeaways and analysis of the book and NOT the original book. Inside this Instaread Summary of Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary | Includes Analysis · Overview of the Book · Important People · Key Takeaways · Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways, summary and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Platform Scale

Platform Scale
Author: Sangeet Paul Choudary,Geoffrey G. Parker,Marshall Van Alystne
Publsiher: Unknown
Total Pages: 325
Release: 2015
ISBN 10: 9789810967581
ISBN 13: 9810967586
Language: EN, FR, DE, ES & NL

Platform Scale Book Review:

"Platform Scale explains the design of a family of emerging digital business models that enables today's startups to achieve rapid scale: the platform business model. The many manifestations of the platform business model - social media, the peer economy, cryptocurrencies, APIs and developer ecosystems, the Internet of things, crowdsourcing models, and many others - are becoming increasingly relevant. Yet, most new platform ideas fail because the business design and growth strategies involved in building platforms are not well understood. Platform scale is a builder's manual for anyone building a platform business today. It lays out a structured approach to desinging and growing a platform business model and addressess the key factors that lead to the success and failure of these businesses."--back cover.

Codename Revolution

Codename Revolution
Author: Steven E. Jones,George Kuriakose Thiruvathukal
Publsiher: MIT Press
Total Pages: 204
Release: 2012
ISBN 10: 026201680X
ISBN 13: 9780262016803
Language: EN, FR, DE, ES & NL

Codename Revolution Book Review:

Nintendo's hugely popular and influential video game console system considered as technological device and social phenomenon. The Nintendo Wii, introduced in 2006, helped usher in a moment of retro-reinvention in video game play. This hugely popular console system, codenamed Revolution during development, signaled a turn away from fully immersive, time-consuming MMORPGs or forty-hour FPS games and back toward family fun in the living room. Players using the wireless motion-sensitive controller (the Wii Remote, or "Wiimote") play with their whole bodies, waving, swinging, swaying. The mimetic interface shifts attention from what's on the screen to what's happening in physical space. This book describes the Wii's impact in technological, social, and cultural terms, examining the Wii as a system of interrelated hardware and software that was consciously designed to promote social play in physical space. Each chapter of Codename Revolution focuses on a major component of the Wii as a platform: the console itself, designed to be low-powered and nimble; the iconic Wii Remote; Wii Fit Plus, and its controller, the Wii Balance Board; the Wii Channels interface and Nintendo's distribution system; and the Wii as a social platform that not only affords multiplayer options but also encourages social interaction in shared physical space. Finally, the authors connect the Wii's revolution in mimetic interface gaming--which eventually led to the release of Sony's Move and Microsoft's Kinect--to some of the economic and technological conditions that influence the possibility of making something new in this arena of computing and culture.

Platform Strategy

Platform Strategy
Author: Laure Claire Reillier,Benoit Reillier
Publsiher: Taylor & Francis
Total Pages: 222
Release: 2017-04-21
ISBN 10: 1317085515
ISBN 13: 9781317085515
Language: EN, FR, DE, ES & NL

Platform Strategy Book Review:

During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own "rocket model" and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models. Benoit Reillier and Laure Claire Reillier are co-founders of Launchworks, a leading advisory firm focused on helping organizations develop and scale innovative business models.

Machine Platform Crowd Harnessing Our Digital Future

Machine  Platform  Crowd  Harnessing Our Digital Future
Author: Andrew McAfee,Erik Brynjolfsson
Publsiher: W. W. Norton & Company
Total Pages: 288
Release: 2017-06-27
ISBN 10: 0393254305
ISBN 13: 9780393254303
Language: EN, FR, DE, ES & NL

Machine Platform Crowd Harnessing Our Digital Future Book Review:

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial Times In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help readers make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.

SUMMARY Platform Revolution How Networked Markets Are Transforming The Economy And How To Make Them Work For You By Geoffrey G Parker Marshall W Van Alstyne And Sangeet Paul Choudary

SUMMARY   Platform Revolution  How Networked Markets Are Transforming The Economy And How To Make Them Work For You By Geoffrey G  Parker  Marshall W  Van Alstyne And Sangeet Paul Choudary
Author: Shortcut Edition
Publsiher: Shortcut Edition
Total Pages: 35
Release: 2021-05-31
ISBN 10:
ISBN 13:
Language: EN, FR, DE, ES & NL

SUMMARY Platform Revolution How Networked Markets Are Transforming The Economy And How To Make Them Work For You By Geoffrey G Parker Marshall W Van Alstyne And Sangeet Paul Choudary Book Review:

* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. *As you read this summary, you will understand the nature of the economic, social, and political revolution brought about by the emergence of internet platforms. *You will also learn : how their structure and operation are changing traditional economic patterns; how the platforms appear and are managed; how society is reacting to the shortcomings sometimes engendered by this revolution; what developments are in the pipeline for the near future. *In March 2000, the Internet bubble burst and thousands of companies disappeared, taking with them this "new economy". However, a few years later, Google, Amazon, Uber, Airbnb and Ebay became the global giants we know. The authors of "The Platform Revolution", Geoffrey Parker, Marshall Van Astyne and Sangeet Choudary, all linked to MIT, review these successes and provide a real guide for the creation and management of such platforms. *Buy now the summary of this book for the modest price of a cup of coffee!

Platform Ecosystems

Platform Ecosystems
Author: Amrit Tiwana
Publsiher: Newnes
Total Pages: 300
Release: 2013-11-12
ISBN 10: 0124080545
ISBN 13: 9780124080546
Language: EN, FR, DE, ES & NL

Platform Ecosystems Book Review:

Platform Ecosystems is a hands-on guide that offers a complete roadmap for designing and orchestrating vibrant software platform ecosystems. Unlike software products that are managed, the evolution of ecosystems and their myriad participants must be orchestrated through a thoughtful alignment of architecture and governance. Whether you are an IT professional or a general manager, you will benefit from this book because platform strategy here lies at the intersection of software architecture and business strategy. It offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and cases. You will learn how architectural choices create organically-evolvable, vibrant ecosystems. You will also learn to apply state-of-the-art research in software engineering, strategy, and evolutionary biology to leverage ecosystem dynamics unique to platforms. Read this book to learn how to: Evolve software products and services into vibrant platform ecosystems Orchestrate platform architecture and governance to sustain competitive advantage Govern platform evolution using a powerful 3-dimensional framework If you’re ready to transform platform strategy from newspaper gossip and business school theory to real-world competitive advantage, start right here! Understand how architecture and strategy are inseparably intertwined in platform ecosystems Architect future-proof platforms and apps and amplify these choices through governance Evolve platforms, apps, and entire ecosystems into vibrant successes and spot platform opportunities in almost any—not just IT—industry

Modern Monopolies

Modern Monopolies
Author: Alex Moazed,Nicholas L. Johnson
Publsiher: St. Martin's Press
Total Pages: 256
Release: 2016-05-31
ISBN 10: 125009190X
ISBN 13: 9781250091901
Language: EN, FR, DE, ES & NL

Modern Monopolies Book Review:

What do Google, Snapchat, Tinder, Amazon, and Uber have in common, besides soaring market share? They're platforms - a new business model that has quietly become the only game in town, creating vast fortunes for its founders while dominating everyone's daily life. A platform, by definition, creates value by facilitating an exchange between two or more interdependent groups. So, rather that making things, they simply connect people. The Internet today is awash in platforms - Facebook is responsible for nearly 25 percent of total Web visits, and the Google platform crash in 2013 took about 40 percent of Internet traffic with it. Representing the ten most trafficked sites in the U.S., platforms are also prominent over the globe; in China, they hold the top eight spots in web traffic rankings. The advent of mobile computing and its ubiquitous connectivity have forever altered how we interact with each other, melding the digital and physical worlds and blurring distinctions between "offline" and "online." These platform giants are expanding their influence from the digital world to the whole economy. Yet, few people truly grasp the radical structural shifts of the last ten years. In Modern Monopolies, Alex Moazed and Nicholas L. Johnson tell the definitive story of what has changed, what it means for businesses today, and how managers, entrepreneurs, and business owners can adapt and thrive in this new era.

The Imagineers of War

The Imagineers of War
Author: Sharon Weinberger
Publsiher: Knopf
Total Pages: 475
Release: 2017
ISBN 10: 0385351798
ISBN 13: 9780385351799
Language: EN, FR, DE, ES & NL

The Imagineers of War Book Review:

Founded in 1958 in response to the launch of Sputnik, the agency's original mission was to create "the unimagined weapons of the future." Over the decades, DARPA has been responsible for countless inventions and technologies that extend well beyond military technology. Sharon Weinberger gives us a riveting account of DARPA's successes and failures, its remarkable innovations, and its wild-eyed schemes. We see how the threat of nuclear Armageddon sparked investment in computer networking, leading to the Internet, as well as to a proposal to power a missile-destroying particle beam by draining the Great Lakes. We learn how DARPA was responsible during the Vietnam War for both Agent Orange and the development of the world's first armed drones, and how after 9/11 the agency sparked a national controversy over surveillance with its data-mining research. And we see how DARPA's success with self-driving cars was followed by disappointing contributions to the Afghanistan and Iraq wars.

Surviving the SOC Revolution

Surviving the SOC Revolution
Author: Henry Chang,L.R. Cooke,Merrill Hunt,Grant Martin,Andrew McNelly,Lee Todd
Publsiher: Springer Science & Business Media
Total Pages: 236
Release: 2007-05-08
ISBN 10: 0306476517
ISBN 13: 9780306476518
Language: EN, FR, DE, ES & NL

Surviving the SOC Revolution Book Review:

From the reviews: "This book crystallizes what may become a defining moment in the electronics industry - the shift to platform-based design. It provides the first comprehensive guidebook for those who will build, and use, the integration platforms that may soon drive the system-on-chip revolution." Electronic Engineering Times

HBR s 10 Must Reads on Platforms and Ecosystems with bonus article by Why Some Platforms Thrive and Others Don t By Feng Zhu and Marco Iansiti

HBR s 10 Must Reads on Platforms and Ecosystems  with bonus article by  Why Some Platforms Thrive and Others Don t  By Feng Zhu and Marco Iansiti
Author: Harvard Business Review,Marco Iansiti,Karim R. Lakhani,Marshall W. Van Alstyne,Geoffrey G. Parker
Publsiher: Harvard Business Press
Total Pages: 192
Release: 2020-11-24
ISBN 10: 1633699897
ISBN 13: 9781633699892
Language: EN, FR, DE, ES & NL

HBR s 10 Must Reads on Platforms and Ecosystems with bonus article by Why Some Platforms Thrive and Others Don t By Feng Zhu and Marco Iansiti Book Review:

Help your company adapt to the new rules of competition. If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs)—or defend your company against these formidable opponents. This book will inspire you to: Assess the threat of disruption from platforms in your industry Decide whether and how to play with increasingly powerful platform businesses Choose the right strategy for transforming your product into a platform Harness network effects to maximize value for the partners in your ecosystem Shift from managing products to managing interactions Learn when moving first and growing fast will work—and when it won’t Manage winner-take-all dynamics This collection of articles includes "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "Strategies for Two-Sided Markets," Thomas R. Eisenmann, Geoffrey Parker, and Marshall W. Van Alstyne; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth Altman; "What's Your Google Strategy?," by Andrei Hagiu and David B. Yoffie; "In the Ecosystem Economy, What’s Your Strategy?," by Michael G. Jacobides; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani; "Why Some Platforms Thrive and Others Don't," by Feng Zhu and Marco Iansiti; "Spontaneous Deregulation," by Benjamin Edelman and Damien Geradin; "Alibaba and the Future of Business," by Ming Zeng; and "Fixing Discrimination in Online Marketplaces," by Ray Fisman and Michael Luca. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever‐changing business environment.

The Fourth Industrial Revolution

The Fourth Industrial Revolution
Author: Klaus Schwab
Publsiher: Currency
Total Pages: 184
Release: 2017
ISBN 10: 1524758868
ISBN 13: 9781524758868
Language: EN, FR, DE, ES & NL

The Fourth Industrial Revolution Book Review:

World-renowned economist Klaus Schwab, Founder and Executive Chairman of the World Economic Forum, explains that we have an opportunity to shape the fourth industrial revolu­tion, which will fundamentally alter how we live and work. Schwab argues that this revolution is different in scale, scope and complexity from any that have come before. Characterized by a range of new technologies that are fusing the physical, digital and biological worlds, the developments are affecting all disciplines, economies, industries and governments, and even challenging ideas about what it means to be human. Artificial intelligence is already all around us, from supercomputers, drones and virtual assistants to 3D printing, DNA sequencing, smart thermostats, wear­able sensors and microchips smaller than a grain of sand. But this is just the beginning: nanomaterials 200 times stronger than steel and a million times thinner than a strand of hair and the first transplant of a 3D printed liver are already in development. Imagine "smart factories" in which global systems of manu­facturing are coordinated virtually, or implantable mobile phones made of biosynthetic materials. The fourth industrial revolution, says Schwab, is more significant, and its ramifications more profound, than in any prior period of human history. He outlines the key technologies driving this revolution and discusses the major impacts expected on government, business, civil society and individu­als. Schwab also offers bold ideas on how to harness these changes and shape a better future--one in which technology empowers people rather than replaces them; progress serves society rather than disrupts it; and in which innovators respect moral and ethical boundaries rather than cross them. We all have the opportunity to contribute to developing new frame­works that advance progress.

Summary of Platform Revolution

Summary of Platform Revolution
Author: Better Business Summaries
Publsiher: Createspace Independent Publishing Platform
Total Pages: 42
Release: 2016-11-12
ISBN 10: 9781540348159
ISBN 13: 1540348156
Language: EN, FR, DE, ES & NL

Summary of Platform Revolution Book Review:

Platform Revolution: How Networked Markets are Transforming The Economy and How to Make Them Work for You by Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary | SummaryBook Preview:Platform Revolution by Geoffrey Parker, Marshall Van Alstyne, and Sangeet Choudary is a thorough take at the development of platforms as market dominators, their opposition against pipeline organizations, and best practices in establishing and overseeing platforms. Platforms interface two sorts of clients with a specific end goal to trade something of significant worth. This is not quite the same as the customary pipeline model of business where something of significant worth is made by exchanging it from maker to maker with the buyer accepting it at the last stride. Platforms are ruling forms especially in light of the fact that they diminish the expenses of significant creation, utilization, and quality control. This is a summary and analysis of the book and NOT the original book This Book Contains: * Summary Of The Entire Book * Chapter By Chapter Breakdown * Analysis Of The Reading Experience Download Your Copy Today

Platform Capitalism

Platform Capitalism
Author: Nick Srnicek
Publsiher: John Wiley & Sons
Total Pages: 120
Release: 2017-05-23
ISBN 10: 1509504885
ISBN 13: 9781509504886
Language: EN, FR, DE, ES & NL

Platform Capitalism Book Review:

What unites Google and Facebook, Apple and Microsoft, Siemens and GE, Uber and Airbnb? Across a wide range of sectors, these firms are transforming themselves into platforms: businesses that provide the hardware and software foundation for others to operate on. This transformation signals a major shift in how capitalist firms operate and how they interact with the rest of the economy: the emergence of platform capitalism. This book critically examines these new business forms, tracing their genesis from the long downturn of the 1970s to the boom and bust of the 1990s and the aftershocks of the 2008 crisis. It shows how the fundamental foundations of the economy are rapidly being carved up among a small number of monopolistic platforms, and how the platform introduces new tendencies within capitalism that pose significant challenges to any vision of a post-capitalist future. This book will be essential reading for anyone who wants to understand how the most powerful tech companies of our time are transforming the global economy."

The Business of Platforms

The Business of Platforms
Author: Michael A. Cusumano,Annabelle Gawer,David B. Yoffie
Publsiher: HarperCollins
Total Pages: 320
Release: 2019-05-07
ISBN 10: 0062896334
ISBN 13: 9780062896339
Language: EN, FR, DE, ES & NL

The Business of Platforms Book Review:

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds—the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovate and interact in ways not otherwise possible. Platforms create economic value far beyond what we see in conventional companies. The Business of Platforms is an invaluable, in-depth look at platform strategy and digital innovation. Cusumano, Gawer, and Yoffie address how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional, and political lives. They explain how these new entities differ from the powerful corporations of the past. They also question whether there are limits to the market dominance and expansion of these digital juggernauts. Finally, they discuss the role governments should play in rethinking data privacy laws, antitrust, and other regulations that could reign in abuses from these powerful businesses. Their goal is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors. As experts who have studied and worked with these firms for some thirty years, this book is the most authoritative and timely investigation yet of the powerful economic and technological forces that make platform businesses, from Amazon and Apple to Microsoft, Facebook, and Google—all dominant players in shaping the global economy, the future of work, and the political world we now face.

The People s Platform

The People s Platform
Author: Astra Taylor
Publsiher: Random House Canada
Total Pages: 288
Release: 2014-03-04
ISBN 10: 0307360369
ISBN 13: 9780307360366
Language: EN, FR, DE, ES & NL

The People s Platform Book Review:

From a cutting-edge cultural commentator and documentary filmmaker, a bold and brilliant challenge to cherished notions of the Internet as the great democratizing force of our age. The Internet has been hailed as a place where all can be heard and everyone can participate equally. But how true is this claim? In a seminal dismantling of techno-utopian visions, The People's Platform argues that for all that we "tweet" and "like" and "share," the Internet in fact reflects and amplifies real-world inequities at least as much as it ameliorates them. Online, just as off-line, attention and influence largely accrue to those who already have plenty of both. What we have seen in the virtual world so far, Astra Taylor says, has been not a revolution but a rearrangement. Although Silicon Valley tycoons have eclipsed Hollywood moguls, a handful of giants like Amazon, Apple, Google and Facebook still dominate our lives. And the worst habits of the old media model--the pressure to be quick and sensational, to seek easy celebrity, to appeal to the broadest possible public--have proliferated online, where every click can be measured and where "aggregating" the work of others is the surest way to attract eyeballs and ad revenue. In a world where culture is "free," creative work has diminishing value, and advertising fuels the system, the new order looks suspiciously just like the old one. We can do better, Taylor insists. The online world does offer an unprecedented opportunity, but a democratic culture that supports diverse voices, work of lasting value, and equitable business practices will not appear as a consequence of technology alone. If we want the Internet to truly be a people's platform, we will have to make it so.

Platforms Markets and Innovation

Platforms  Markets and Innovation
Author: Annabelle Gawer
Publsiher: Edward Elgar Publishing
Total Pages: 416
Release: 2011-01-01
ISBN 10: 1849803315
ISBN 13: 9781849803311
Language: EN, FR, DE, ES & NL

Platforms Markets and Innovation Book Review:

In her pioneering book Platform Leadership (with Michael Cusumano), Gawer gave us the strategy of building coalitions of customers, suppliers, and complementors. Now, she brings together a number of the leading researchers in the area of platform strategy to give us a book that will be a key reference for both practitioners and academics. Adam Brandenburger, New York University, US Annabelle Gawer s collected volume of research shows that a vibrant community of scholars has arisen around platforms and innovation. Each of the chapters is first rate, with top researchers offering some of their latest work. This will be an indispensable book for students of innovation and technology management everywhere. Henry Chesbrough, University of California, Berkeley, US Annabelle Gawer s Platforms, Markets and Innovation is the first serious exploration of the critical but subtle role that platforms play in business, society and our personal lives. As digital technologies penetrate every nook and cranny of the world around us, we rely on platforms to both help us use the new technologies, as well as to organize new markets of innovation that add applications on top of the platforms and make them far more valuable. Dr Gawer s excellent book is designed to help us understand the mysterious nature of platforms. It brings together the insights of twenty-four experts around the world who contributed to the fourteen chapters of the book. Dr Gawer s book is invaluable to anyone trying to understand the nuanced nature of platforms, and their implications for the evolution of innovation in the 21st century. Irving Wladawsky-Berger, IBM Academy of Technology, US The emergence of platforms is a novel phenomenon impacting most industries, from products to services. Industry platforms such as Microsoft Windows or Google, embedded within industrial ecosystems, have redesigned our industrial landscapes, upset the balance of power between firms, fostered innovation and raised new questions on competition and innovation. Annabelle Gawer presents cutting-edge contributions from 24 top international scholars from 19 universities across Europe, the USA and Asia, from the disciplines of strategy, economics, innovation, organization studies and knowledge management. The novel insights assembled in this volume constitute a fundamental step towards an empirically based, nuanced understanding of the nature of platforms and the implications they hold for the evolution of industrial innovation. The book provides an overview of platforms and discusses governance, management, design and knowledge issues. With a multidisciplinary approach, this book will strongly appeal to academics and advanced students in management, innovation, strategy, economics and design. It will also prove an enlightening read for business managers in IT industries.