The Culture Code

The Culture Code
Author: Daniel Coyle
Publsiher: Bantam
Total Pages: 280
Release: 2018
ISBN 10: 0804176981
ISBN 13: 9780804176989
Language: EN, FR, DE, ES & NL

The Culture Code Book Review:

"Coyle spent three years researching the question of what makes a successful group tick, visiting some of the world's most productive groups--including Pixar, Navy SEALs, Zappos, IDEO, and the San Antonio Spurs. Coyle discovered that high-performing groups ... generate three key messages that enable them to excel: 1. Safety (we are connected), 2. Shared risk (we are vulnerable together), 3. Purpose (we are part of the same story)"--

The Culture Code

The Culture Code
Author: Daniel Coyle
Publsiher: Bantam
Total Pages: 304
Release: 2018-01-30
ISBN 10: 0804177007
ISBN 13: 9780804177009
Language: EN, FR, DE, ES & NL

The Culture Code Book Review:

NEW YORK TIMES BESTSELLER • The author of The Talent Code unlocks the secrets of highly successful groups and provides tomorrow’s leaders with the tools to build a cohesive, motivated culture. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG AND LIBRARY JOURNAL Where does great culture come from? How do you build and sustain it in your group, or strengthen a culture that needs fixing? In The Culture Code, Daniel Coyle goes inside some of the world’s most successful organizations—including the U.S. Navy’s SEAL Team Six, IDEO, and the San Antonio Spurs—and reveals what makes them tick. He demystifies the culture-building process by identifying three key skills that generate cohesion and cooperation, and explains how diverse groups learn to function with a single mind. Drawing on examples that range from Internet retailer Zappos to the comedy troupe Upright Citizens Brigade to a daring gang of jewel thieves, Coyle offers specific strategies that trigger learning, spark collaboration, build trust, and drive positive change. Coyle unearths helpful stories of failure that illustrate what not to do, troubleshoots common pitfalls, and shares advice about reforming a toxic culture. Combining leading-edge science, on-the-ground insights from world-class leaders, and practical ideas for action, The Culture Code offers a roadmap for creating an environment where innovation flourishes, problems get solved, and expectations are exceeded. Culture is not something you are—it’s something you do. The Culture Code puts the power in your hands. No matter the size of your group or your goal, this book can teach you the principles of cultural chemistry that transform individuals into teams that can accomplish amazing things together. Praise for The Culture Code “I’ve been waiting years for someone to write this book—I’ve built it up in my mind into something extraordinary. But it is even better than I imagined. Daniel Coyle has produced a truly brilliant, mesmerizing read that demystifies the magic of great groups. It blows all other books on culture right out of the water.”—Adam Grant, New York Times bestselling author of Option B, Originals, and Give and Take “If you want to understand how successful groups work—the signals they transmit, the language they speak, the cues that foster creativity—you won’t find a more essential guide than The Culture Code.”—Charles Duhigg, New York Times bestselling author of The Power of Habit and Smarter Faster Better

The Culture Code

The Culture Code
Author: Daniel Coyle
Publsiher: Random House
Total Pages: 304
Release: 2018-02-01
ISBN 10: 1448185947
ISBN 13: 9781448185948
Language: EN, FR, DE, ES & NL

The Culture Code Book Review:

THE NEW YORK TIMES BESTSELLER 'A marvel of insight and practicality' Charles Duhigg, author of The Power of Habit ____________________________ How do you build and sustain a great team? The Culture Code reveals the secrets of some of the best teams in the world - from Pixar to Google to US Navy SEALs - explaining the three skills such groups have mastered in order to generate trust and a willingness to collaborate. Combining cutting-edge science, on-the-ground insight and practical ideas for action, it offers a roadmap for creating an environment where innovation flourishes, problems get solved, and expectations are exceeded. ____________________________ 'There are profound ideas on every single page, stories that will change the way you work, the way you lead, and the impact you have on the world. Highly recommended, an urgent read.' Seth Godin, author of Linchpin 'Truly brilliant . . . Read it immediately' Adam Grant, author of Originals 'Well told stories, with actionable lessons' Financial Times

The Talent Code

The Talent Code
Author: Daniel Coyle
Publsiher: Bantam
Total Pages: 256
Release: 2009-04-28
ISBN 10: 0553906496
ISBN 13: 9780553906493
Language: EN, FR, DE, ES & NL

The Talent Code Book Review:

What is the secret of talent? How do we unlock it? This groundbreaking work provides readers with tools they can use to maximize potential in themselves and others. Whether you’re coaching soccer or teaching a child to play the piano, writing a novel or trying to improve your golf swing, this revolutionary book shows you how to grow talent by tapping into a newly discovered brain mechanism. Drawing on cutting-edge neurology and firsthand research gathered on journeys to nine of the world’s talent hotbeds—from the baseball fields of the Caribbean to a classical-music academy in upstate New York—Coyle identifies the three key elements that will allow you to develop your gifts and optimize your performance in sports, art, music, math, or just about anything. • Deep Practice Everyone knows that practice is a key to success. What everyone doesn’t know is that specific kinds of practice can increase skill up to ten times faster than conventional practice. • Ignition We all need a little motivation to get started. But what separates truly high achievers from the rest of the pack? A higher level of commitment—call it passion—born out of our deepest unconscious desires and triggered by certain primal cues. Understanding how these signals work can help you ignite passion and catalyze skill development. • Master Coaching What are the secrets of the world’s most effective teachers, trainers, and coaches? Discover the four virtues that enable these “talent whisperers” to fuel passion, inspire deep practice, and bring out the best in their students. These three elements work together within your brain to form myelin, a microscopic neural substance that adds vast amounts of speed and accuracy to your movements and thoughts. Scientists have discovered that myelin might just be the holy grail: the foundation of all forms of greatness, from Michelangelo’s to Michael Jordan’s. The good news about myelin is that it isn’t fixed at birth; to the contrary, it grows, and like anything that grows, it can be cultivated and nourished. Combining revelatory analysis with illuminating examples of regular people who have achieved greatness, this book will not only change the way you think about talent, but equip you to reach your own highest potential.

The Culture Code

The Culture Code
Author: Clotaire Rapaille
Publsiher: Currency
Total Pages: 213
Release: 2007
ISBN 10: 0767920570
ISBN 13: 9780767920575
Language: EN, FR, DE, ES & NL

The Culture Code Book Review:

An internationally revered cultural anthropologist and marketing expert reveals techniques, perfected over three decades of working with Fortune 100 companies, that can help companies decode the most powerful symbols within a culture, and understand why each culture behaves the way they do. Reprint. 25,000 first printing.

The Little Book of Talent

The Little Book of Talent
Author: Daniel Coyle
Publsiher: Bantam
Total Pages: 160
Release: 2012-08-21
ISBN 10: 034553669X
ISBN 13: 9780345536693
Language: EN, FR, DE, ES & NL

The Little Book of Talent Book Review:

A manual for building a faster brain and a better you! The Little Book of Talent is an easy-to-use handbook of scientifically proven, field-tested methods to improve skills—your skills, your kids’ skills, your organization’s skills—in sports, music, art, math, and business. The product of five years of reporting from the world’s greatest talent hotbeds and interviews with successful master coaches, it distills the daunting complexity of skill development into 52 clear, concise directives. Whether you’re age 10 or 100, whether you’re on the sports field or the stage, in the classroom or the corner office, this is an essential guide for anyone who ever asked, “How do I get better?” Praise for The Little Book of Talent “The Little Book of Talent should be given to every graduate at commencement, every new parent in a delivery room, every executive on the first day of work. It is a guidebook—beautiful in its simplicity and backed by hard science—for nurturing excellence.”—Charles Duhigg, bestselling author of The Power of Habit “It’s so juvenile to throw around hyperbolic terms such as ‘life-changing,’ but there’s no other way to describe The Little Book of Talent. I was avidly trying new things within the first half hour of reading it and haven’t stopped since. Brilliant. And yes: life-changing.”—Tom Peters, co-author of In Search of Excellence

Lance Armstrong s War

Lance Armstrong s War
Author: Daniel Coyle
Publsiher: Harper Collins
Total Pages: 400
Release: 2009-03-17
ISBN 10: 0061746487
ISBN 13: 9780061746482
Language: EN, FR, DE, ES & NL

Lance Armstrong s War Book Review:

Lance Armstrong's War is the extraordinary story of greatness pushed to its limits; a vivid, behind-the-scenes portrait of perhaps the most accomplished athlete of our time as he vies for a historic sixth straight victory in the toughest sporting event on the planet. It is the true story of a superlative sports figure fighting on all fronts—made newly vulnerable by age, fate, fame, doping allegations, a painful divorce, and an unprecedented army of challengers—while mastering the exceedingly difficult trick of being Lance Armstrong, a combination of world-class athlete, celebrity, regular guy, and, for many Americans, secular saint. With a new afterword by the author, featuring in-depth reporting on: Armstrong's unprecedented seventh consecutive Tour de France victory New blood doping allegations Armstrong's continuing personal and legal battles, and his retirement A fascinating journey through the little-known landscape of professional bike racing, Lance Armstrong's War provides a hugely insightful look into the often inspiring, always surprising core of a remarkable athlete and the world that shapes him.

Cracking Your Church s Culture Code

Cracking Your Church s Culture Code
Author: Samuel R. Chand
Publsiher: John Wiley & Sons
Total Pages: 224
Release: 2010-09-14
ISBN 10: 9780470872970
ISBN 13: 0470872977
Language: EN, FR, DE, ES & NL

Cracking Your Church s Culture Code Book Review:

Strategies for transforming a toxic church culture Why is it that the best strategic plans and good leadership often are not able to move churches in the desired direction? Sam Chand contends that toxic culture is to blame. Quite often, leaders don't sense the toxicity, but it poisons their relationships and derails their vision. This work describes five easily identifiable categories of church culture (inspiring-accepting-stagnant-discouraging-toxic), with diagnostic descriptions in the book and a separate online assessment tool. The reader will be able to identify strengths and needs of their church's culture, and then apply practical strategies (communication, control and authority, selection and placement of personnel, etc.) to make their church's culture more positive. Discusses how to diagnose the state of a church's culture Reveals what it takes to put in place effective strategies for creating a more positive church culture Author served on the board of EQUIP (Dr. John Maxwell's Ministry), equipping five million leaders world-wide. This important book offers a clear guide for understanding and recreating a healthy church culture.

The Global Code

The Global Code
Author: Clotaire Rapaille
Publsiher: St. Martin's Press
Total Pages: 288
Release: 2015-09-29
ISBN 10: 1466879343
ISBN 13: 9781466879348
Language: EN, FR, DE, ES & NL

The Global Code Book Review:

For decades, Clotaire Rapaille's work focused on how people's relationships with the most important concepts in their lives—love, health, and money, for instance—are guided by subconscious cultural messages. But recently, he has uncovered a new phenomenon: a "global unconscious," or core values and feelings that are consistent worldwide—the result of our constant interconnectedness. He has also identified a new group who are paving the way for the future of decision-making: the Global Tribe. These individuals are fluent in the language of culture, untied to any notion of nationalism or ideology. They are defining the key values driving our new world economy, with profound implications for how companies market their products and services. Rapaille takes us on a journey through China, Brazil, India, England and everywhere in between to discover the new standards for luxury, pleasure, technology and education. How can elite brands compete in a world of knockoffs? How can universities maintain their prestige when a cheap master's degree or doctorate is only a click away? We must speak the language of the Global Tribe in order to succeed. Building on seven years of research, Rapaille analyzes how this new mindset has taken hold in various regions, and how marketers and service providers can tailor their offerings and marketing accordingly. The Global Code is an invaluable glimpse at how our new multi-sphere world is affecting us all.

Hardball

Hardball
Author: Daniel Coyle
Publsiher: HarperCollins Publishers
Total Pages: 368
Release: 1994-12-21
ISBN 10: 9780061008573
ISBN 13: 0061008575
Language: EN, FR, DE, ES & NL

Hardball Book Review:

A journalist describes the struggle of a group of youngsters from a Chicago housing project and their white-collar coaches to triumph in Little League baseball, chronicling their journey from the first practice to the championship game. Reprint.

Culture Code Champions

Culture Code Champions
Author: Bill Higgs
Publsiher: Forbesbooks
Total Pages: 232
Release: 2020-01-07
ISBN 10: 9781946633699
ISBN 13: 1946633690
Language: EN, FR, DE, ES & NL

Culture Code Champions Book Review:

WHAT'S YOUR CURRENT CULTURE COSTING YOU? Learn how to create and cultivate a championship culture in your business. It will increase your bottom line by attracting and retaining better people, better clients, and reducing rework. Practical tips and methods will help you maximize productivity, performance, and profit by increasing passion throughout your organization. 7 Steps to Scale & Succeed in Your Business: - Open Up the Communication - Create a Sense of Team - Establish a Repeatable Process - Use Hard Copy Communication - Sell While the Shop is Full - Continuously Recruit Top Talent - Give Back to Your Community Foreword by General Martin Dempsey, 18th Chairman of the Joint Chiefs

Applications of Social Psychology

Applications of Social Psychology
Author: Joseph P. Forgas,William D. Crano,Klaus Fiedler
Publsiher: Routledge
Total Pages: 360
Release: 2020-01-23
ISBN 10: 1000036650
ISBN 13: 9781000036657
Language: EN, FR, DE, ES & NL

Applications of Social Psychology Book Review:

This book explores what social psychology can contribute to our understanding of real-life problems and how it can inform rational interventions in any area of social life. By reviewing some of the most recent achievements in applying social psychology to pressing contemporary problems, Forgas, Crano, and Fiedler convey a fundamentally optimistic message about social psychology’s achievements and prospects. The book is organized into four sections. Part I focuses on the basic issues and methods of applying social psychology to real-life problems, discussing evolutionary influences on human sociability, the role of psychological ‘mindsets’ in interpreting reality, and the use of attitude change techniques to promote adaptive behaviors. Part II explores the applications of social psychology to improve individual health and well-being, including managing aggression, eating disorders, and improving therapeutic interactions. Part III turns to the application of social psychology to improve interpersonal relations and communication, including attachment processes in social relationships, the role of parent-child interaction in preventing adolescent suicide, and analyzing social relations in legal settings and online social networks. Finally, Part IV addresses the question of how social psychology may improve our understanding of public affairs and political behavior. The book will be of interest to students and academics in social psychology, and professionals working in applied settings.

Cultural Code

Cultural Code
Author: Phillip Penix-Tadsen
Publsiher: MIT Press
Total Pages: 344
Release: 2016-02-12
ISBN 10: 0262034050
ISBN 13: 9780262034050
Language: EN, FR, DE, ES & NL

Cultural Code Book Review:

How culture uses games and how games use culture: an examination of Latin America's gaming practices and the representation of the region's cultures in games. Video games are becoming an ever more ubiquitous element of daily life, played by millions on devices that range from smart phones to desktop computers. An examination of this phenomenon reveals that video games are increasingly being converted into cultural currency. For video game designers, culture is a resource that can be incorporated into games; for players, local gaming practices and specific social contexts can affect their playing experiences. In Cultural Code, Phillip Penix-Tadsen shows how culture uses games and how games use culture, looking at examples related to Latin America. Both static code and subjective play have been shown to contribute to the meaning of games; Penix-Tadsen introduces culture as a third level of creating meaning. Penix-Tadsen focuses first on how culture uses games, looking at the diverse practices of play in Latin America, the ideological and intellectual uses of games, and the creative and economic possibilities opened up by video games in Latin America—the evolution of regional game design and development. Examining how games use culture, Penix-Tadsen discusses in-game cultural representations of Latin America in a range of popular titles (pointing out, for example, appearances of Rio de Janeiro's Christ the Redeemer statue in games from Call of Duty to the tourism-promoting Brasil Quest). He analyzes this through semiotics, the signifying systems of video games and the specific signifiers of Latin American culture; space, how culture is incorporated into different types of game environments; and simulation, the ways that cultural meaning is conveyed procedurally and algorithmically through gameplay mechanics.

Waking Samuel

Waking Samuel
Author: Daniel Coyle
Publsiher: Bloomsbury Publishing USA
Total Pages: 256
Release: 2008-12-13
ISBN 10: 9781596917576
ISBN 13: 1596917571
Language: EN, FR, DE, ES & NL

Waking Samuel Book Review:

After the loss of her only son, Sara Black finds herself spending more and more time at the Seattle hospital where she is a nurse, tending to "the tall man," the victim of a gunshot wound whose identity has remained a provocative riddle-until he starts talking. As the man she knows as Samuel draws Sara into a strange and chilling story about his past on an Alaskan island, she must face some truths of her own, as well as the realization that the patient to whom she's devoted herself may not be who he says he is.

The Daniel Code

The Daniel Code
Author: O. S. Hawkins
Publsiher: Thomas Nelson
Total Pages: 224
Release: 2016-10-25
ISBN 10: 0718085671
ISBN 13: 9780718085674
Language: EN, FR, DE, ES & NL

The Daniel Code Book Review:

How can we learn to be effective culture warriors? We live in dangerous times. Not only does violence stalk us in the form of terrorism and crime, but our culture itself is crumbling. Our society tolerates and even praises what would once have been barely spoken of. If we stand up we are branded as intolerant, the term today’s culture considers the inexcusable offense. If we don’t speak up, people won’t know biblical truth. How is a Christian to respond? Inspired by the story of Daniel in the Old Testament, bestselling author O.S. Hawkins shows how we can engage our broken culture with integrity. Daniel was a young man who “wrote the book” on how to survive in a pagan, permissive, and perverse culture. His value system was challenged at every turn. Daniel steps off the pages of scripture and into our modern culture today to reveal some timeless principles—a sort of “Daniel Code”—that enable you to not simply exist in our culture but to engage it and survive it as well. You will discover that the same God that ensured Daniel’s victories is here for you today.

The Secret Race

The Secret Race
Author: Tyler Hamilton,Daniel Coyle
Publsiher: Bantam
Total Pages: 304
Release: 2012-09-05
ISBN 10: 0345530438
ISBN 13: 9780345530431
Language: EN, FR, DE, ES & NL

The Secret Race Book Review:

“The holy grail for disillusioned cycling fans . . . The book’s power is in the collective details, all strung together in a story that is told with such clear-eyed conviction that you never doubt its veracity. . . . The Secret Race isn’t just a game changer for the Lance Armstrong myth. It’s the game ender.”—Outside NEW YORK TIMES BESTSELLER • WINNER OF THE WILLIAM HILL SPORTS BOOK OF THE YEAR AWARD The Secret Race is the book that rocked the world of professional cycling—and exposed, at long last, the doping culture surrounding the sport and its most iconic rider, Lance Armstrong. Former Olympic gold medalist Tyler Hamilton was once one of the world’s top-ranked cyclists—and a member of Lance Armstrong’s inner circle. Over the course of two years, New York Times bestselling author Daniel Coyle conducted more than two hundred hours of interviews with Hamilton and spoke with numerous teammates, rivals, and friends. The result is an explosive page-turner of a book that takes us deep inside a shadowy, fascinating, and surreal world of unscrupulous doctors, anything-goes team directors, and athletes so relentlessly driven to win that they would do almost anything to gain an edge. For the first time, Hamilton recounts his own battle with depression and tells the story of his complicated relationship with Lance Armstrong. This edition features a new Afterword, in which the authors reflect on the developments within the sport, and involving Armstrong, over the past year. The Secret Race is a courageous, groundbreaking act of witness from a man who is as determined to reveal the hard truth about his sport as he once was to win the Tour de France. With a new Afterword by the authors. “Loaded with bombshells and revelations.”—VeloNews “[An] often harrowing story . . . the broadest, most accessible look at cycling’s drug problems to date.”—The New York Times “ ‘If I cheated, how did I get away with it?’ That question, posed to SI by Lance Armstrong five years ago, has never been answered more definitively than it is in Tyler Hamilton’s new book.”—Sports Illustrated “Explosive.”—The Daily Telegraph (London)

Startup Scaleup Screwup

Startup  Scaleup  Screwup
Author: Jurgen Appelo
Publsiher: John Wiley & Sons
Total Pages: 240
Release: 2019-04-16
ISBN 10: 1119526795
ISBN 13: 9781119526797
Language: EN, FR, DE, ES & NL

Startup Scaleup Screwup Book Review:

Real-world tools to build your venture, grow your business, and avoid mistakes Startup, Scaleup, Screwup is an expert guide for emerging and established businesses to accelerate growth, facilitate scalability, and keep pace with the rapidly changing economic landscape. The contemporary marketplace is more dynamic than ever before—increased global competition, the impact of digital transformation, and disruptive innovation factors require businesses to implement agile management and business strategies to compete and thrive. This indispensable book provides business leaders and entrepreneurs the tools and guidance to meet growth and scalability challenges head on. Equal parts motivation and practical application, this book answers the questions every business leader asks from the startup ventures to established companies. Covering topics including funding options, employee hiring, product-market validation, remote team management, agile scaling, and the business lifecycle, this essential resource provides a solid approach to grow at the right pace and stay lean. This book will enable you to: Apply 42 effective tools to sustain and accelerate your business growth Avoid the mistakes and pitfalls associated with rapid business growth or organizational change Develop a clear growth plan to integrate into your overall business model Structure your business for rapid scaling and efficient management Startup, Scaleup, Screwup: 42 Tools to Accelerate Lean & Agile Business Growth is a must-read for entrepreneurs, founders, managers, and senior executives. Author Jurgen Appelo shares his wisdom on the creative economy, agile management, innovation marketing, and organizational change to provide a comprehensive guide to business growth. Practical methods and expert advice make this book an essential addition to any business professional’s library.

Surf Craft

Surf Craft
Author: Richard Kenvin
Publsiher: MIT Press
Total Pages: 192
Release: 2014-07-18
ISBN 10: 0262027607
ISBN 13: 9780262027601
Language: EN, FR, DE, ES & NL

Surf Craft Book Review:

The evolution of the surfboard, from traditional Hawaiian folk designs to masterpieces of mathematical engineering to mass-produced fiberglass. Surfboards were once made of wood and shaped by hand, objects of both cultural and recreational significance. Today most surfboards are mass-produced with fiberglass and a stew of petrochemicals, moving (or floating) billboards for athletes and their brands, emphasizing the commercial rather than the cultural. Surf Craft maps this evolution, examining surfboard design and craft with 150 color images and an insightful text. From the ancient Hawaiian alaia, the traditional board of the common people, to the unadorned boards designed with mathematical precision (but built by hand) by Bob Simmons, to the store-bought longboards popularized by the 1959 surf-exploitation movie Gidget, board design reflects both aesthetics and history. The decline of traditional alaia board riding is not only an example of a lost art but also a metaphor for the disintegration of traditional culture after the Republic of Hawaii was overthrown and annexed in the 1890s. In his text, Richard Kenvin looks at the craft and design of surfboards from a historical and cultural perspective. He views board design as an exemplary model of mingei, or art of the people, and the craft philosophy of Soetsu Yanagi. Yanagi believed that a design's true beauty and purpose are revealed when it is put to its intended use. In its purest form, the craft of board building, along with the act of surfing itself, exemplifies mingei. Surf Craft pays particular attention to Bob Simmons's boards, which are striking examples of this kind of functional design, mirroring the work of postwar modern California designers. Surf Craft is published in conjunction with an exhibition at San Diego's Mingei International Museum.

Who Fears Death

Who Fears Death
Author: Nnedi Okorafor
Publsiher: Penguin
Total Pages: 432
Release: 2011-06-07
ISBN 10: 1101516003
ISBN 13: 9781101516003
Language: EN, FR, DE, ES & NL

Who Fears Death Book Review:

Now optioned as a TV series for HBO, with executive producer George R. R. Martin! An award-winning literary author enters the world of magical realism with her World Fantasy Award-winning novel of a remarkable woman in post-apocalyptic Africa. In a post-apocalyptic Africa, the world has changed in many ways; yet in one region genocide between tribes still bloodies the land. A woman who has survived the annihilation of her village and a terrible rape by an enemy general wanders into the desert, hoping to die. Instead, she gives birth to an angry baby girl with hair and skin the color of sand. Gripped by the certainty that her daughter is different—special—she names her Onyesonwu, which means "Who fears death?" in an ancient language. It doesn't take long for Onye to understand that she is physically and socially marked by the circumstances of her conception. She is Ewu—a child of rape who is expected to live a life of violence, a half-breed rejected by her community. But Onye is not the average Ewu. Even as a child, she manifests the beginnings of a remarkable and unique magic. As she grows, so do her abilities, and during an inadvertent visit to the spirit realm, she learns something terrifying: someone powerful is trying to kill her. Desperate to elude her would-be murderer and to understand her own nature, she embarks on a journey in which she grapples with nature, tradition, history, true love, and the spiritual mysteries of her culture, and ultimately learns why she was given the name she bears: Who Fears Death.

Mexicans Americans

Mexicans   Americans
Author: Ned Crouch
Publsiher: Nicholas Brealey
Total Pages: 228
Release: 2004-07-15
ISBN 10: 1417526831
ISBN 13: 9781417526833
Language: EN, FR, DE, ES & NL

Mexicans Americans Book Review:

Understand why good neighbors are separated by the meaning of yes Whether negotiating a delivery date, launching a local franchise or renting a car in Mexico City, speaking the language and knowing the rules of business are not enough. In any culture where yes can mean no - or sometimes maybe - even giants like Wal-Mart and IBM can make costly mistakes. Mexicans and Americans gets to the heart of our differences and lays the groundwork for cultural fluency. Here is a humorous and insightful firthand look at how to succeed in working with Mexicans - on either side of the border. Steeped in the richness of Mexican culture and history, Ned Crouch helps us understand the most critical elements that determine what works and what doesn't when Mexicans and Americans come together in business: our different views of time and space, and our construction and use of language. He debunks the manana stereotype and offers specific advice on how to cross the cultural divide that separates us.