Foundations of Business
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Gain a solid understanding of business today and what it takes to become a better employee, more informed consumer, and even a successful business owner with the best-selling FOUNDATONS OF BUSINESS, 5E. This up-to-date, comprehensive survey of business highlights forms of business ownership, management and organization, human resources management, marketing, social media and e-business, information systems, accounting, and finance. Core topics and special features examine ethics and social responsibility, small business and entrepreneurship, and global issues, while new coverage addresses cutting-edge topics, such as the impact of social media in business, the economic recovery and remaining economic issues, international business, green and socially responsible business, and sustainability. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
A series of real-world examples highlight the challenges faced by a variety of businesses. Videos correlate to the end-of-chapter exercises but can be used independently for greater course flexibility.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Foundations of Business Thought is an eclectic guide through the historic and socio-philosophic maze of our distant and recent business past. It is a seeker’s blueprint to the intellectual architecture of the business world, which, like many standard introduction texts to business, exists to introduce readers as efficiently as possible into the mechanical processes of commerce.
The business world is fast-paced, attractive and lucrative but it can be difficult to understand. This introduction to business covers all the functional areas of business practice, including human resource management, marketing and financial management and public relations.
A few years ago there were no books on information technology and business, now there are a great many. To add to that flow calls for courage and judgment on the part of both a potential author and publisher. Andrew Doswell and Plenum Press are justified in bringing this work into the market. The main reason is that Andrew Doswell has brought to the work some simple yet formidable attributes. The first of these is that he knows what he is talking about. He was trained as an electrical engineer; he then was employed in business, drawing on and fortifying that training, where he moved into an administrative position. Later still he moved into teaching, first in Ireland, then in Scotland, but while employed in education he has not become an academic recluse. On the contrary, he has continued to maintain his links with business, doing so by engaging in both research and consultancy. Within the University he has been at the forefront of our thrust into office automation and office information systems.
Student Achievement Series: Foundations of Business provides a brief survey of the major functional areas of business including management, marketing, accounting, finance, and information technology, as well as core topics such as ethics and social responsibility, forms of ownership, small business, and international business. The Student Achievement Series was developed in partnership with over 600 teachers and students from across the country to meet the learning, study, and assessment goals necessary for student success. Through extensive research and focus groups conducted with a diverse cross-section of students, Cengage Learning presents a groundbreaking solution for skills mastery, understanding, and retention. Feedback from students has been instrumental in all aspects of development--from design and pedagogy to testing and assessment to title and packaging. These elements culminate in a textbook program that reflects the way students learn and study best. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Business Foundations: A Changing World carefully blends the right mix of content and applications to give students a firm grounding in business principles. Where other products have you sprinting through the semester to cover everything, Business Foundations: A Changing World allows breathing space to explore topics and incorporate additional activities to complement your teaching. Build from the ground up, Business Foundations: A Changing World is for faculty and students who value a briefer, flexible, and integrated resource that is exciting, happening, focused and applicable! What sets this learning program apart from the competition? An unrivaled, focused mixture of exciting content and resources blended with application examples, activities, and fresh topics that show students what is happening in the world of business today!
Business for Foundation Degrees and Higher Awards gives students the underpinning knowledge they need to succeed in one volume. A core textbook covering the first two years of a degree programme written for the Foundation Degree and the Higher National Diploma.
The economic way of thinking; The business environment; Product markets; Factor markets.
With more than 200 real-world cases and critical-thinking exercises, FOUNDATIONS OF THE LEGAL ENVIRONMENT OF BUSINESS, 3E helps readers define their ethical compass within the business world. Authored by a renowned scholar of business ethics, it uses an integrated approach to thoroughly explore the intersection of law, business strategy, and ethics. A concise legal environment text, it covers all core topics and features intriguing examples of legal and ethical issues pulled straight from the news and pop culture. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
The goal of Thomas and Maurice's Managerial Economics is to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms. Managerial Economics is a self-contained textbook that requires no previous training in economics. While maintaining a rigorous style, this book is designed to be one of the most accessible books in managerial economics from which to teach and learn because of its clarity of presentation and strong end of chapter problems. Rather than parading students quickly through every interesting or new topic in microeconomics and industrial organization, this 11th edition instead carefully develops and applies the most useful concepts for business decision making and strategic planning.
(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.